At National Standard, our vision of sustainable and timeless fashion is based on concrete commitments. We carefully select every material and collaborate with partners who adhere to the industry's highest standards to deliver elegant and responsible sneakers. It is with this approach that we have partnered with suppliers certified by the Leather Working Group (LWG), a leading organization for ethical practices in the leather industry.
What is LWG certification?
The Leather Working Group (LWG) is an independent organization dedicated to improving environmental practices in leather production. The LWG evaluates tanneries worldwide based on stringent criteria, covering water management, energy efficiency, chemical usage, and traceability. These rigorous audits classify tanneries into certification levels – bronze, silver, and gold – recognizing the most environmentally responsible tanneries.
By exclusively working with LWG-certified tanneries, we ensure that each pair of National Standard sneakers meets the highest ethical and environmental standards. This certification guarantees that the leather used in our products is not only of high quality but also produced in a way that minimizes environmental impact, in line with our commitment to sustainable fashion.
The criteria of LWG certification: a higher level of requirement
LWG certification is not easily obtained. Certified tanneries must meet a set of strict criteria designed to reduce their environmental impact and ensure responsible resource management:
- Water management: Certified tanneries adopt advanced water management techniques, limiting consumption and optimizing the use of recycling and filtration systems. This approach helps reduce water pollution, a major issue in the leather industry.
- Reduction of chemicals: Unlike conventional leather, which may rely on harsh chemicals, LWG tanneries prioritize less harmful methods, minimizing toxic emissions. This results in superior-quality leather without undesirable residues, ideal for high-end products.
- Energy efficiency: Certified tanneries are evaluated on their energy consumption and efforts to reduce their carbon footprint. They prioritize renewable energy sources and modern technologies, ensuring environmentally friendly production.
- Traceability and transparency: LWG certification requires complete traceability of every piece of leather, from raw material to finished product, ensuring total transparency for the consumer. This control guarantees that the leather comes from ethical and responsible sources.
LWG-certified leather vs. non-certified leather: the difference
The difference between LWG-certified leather and conventional leather is significant, both in terms of quality and environmental impact. Conventional leather, often produced without these strict controls, may contain heavy chemicals and come from tanneries where sustainable practices are not guaranteed. It is generally less durable, of lower quality, and potentially harmful to the skin.
LWG-certified leather, on the other hand, is renowned for its high quality. Its production adheres to strict standards, resulting in soft, durable, and refined leather, ideal for high-end sneakers. At National Standard, every pair of LWG leather sneakers is the result of a process that combines elegance and responsibility, creating authentic, durable, and uncompromising products.
Why National Standard exclusively chooses LWG-certified suppliers for trendy sneakers
For us, every decision reflects our values. By choosing LWG-certified partners, we stay true to our commitment to ethical and responsible fashion. Our suppliers guarantee the quality and traceability of their leather, two essential elements in creating trendy and sustainable sneakers. This rigorous selection allows us to offer products that meet both our customers' expectations and current environmental standards.
Every pair of sneakers made with LWG leather represents a conscious choice, both for us and for those who wear them. Our goal is to enable everyone to choose a timeless style while contributing to a more sustainable and respectful consumption model.
National Standard: A commitment to trendy and responsible sneakers
Through our partnership with the Leather Working Group and our manufacturing choices, we offer sneakers that embody a sustainable, elegant, and conscious lifestyle. Choosing National Standard means opting for a style that respects the planet and stands the test of time. Explore our collection and join us on this journey towards more ethical and responsible fashion.
